In all honesty, we didn't know what we were getting into when our team first met Dave, the Founder of HOBA. We work with a lot of non-technical founders and as a hardworking boat captain, he definitely fit that bill. His 20+ years of working as an independent captain also meant Dave knew how to get his point across clearly — one of the most important aspects of starting a partnership like ours.
Admittedly, when we first met and he said he wanted us to help him build the 'Uber for boating,' we couldn't help but chuckle a little. Not because it was a bad idea (who doesn't love going on a boat?!), but because the 'Uber for…' phrase has become such a cliche in the startup world.
Turns out we were on to something...
We always start here. The idea is the foundation for your entire startup, and typically the symptoms that come up from NOT going through this phase the right way don't come up until Launch, which means you've sunk months of time and tens of thousands into building something and launching to...
Don't let that happen to you.
With Dave, he had a clear understanding of one thing; he wanted to build the Uber for boating.
So we worked with Dave over 2 weeks to really solidify his idea and get it validated. We even got 9 boat captains into our office since Dave was pretty local to us, and talked to them about what they wanted to see in HOBA.